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About

Hi, I'm Becca! A native New Yorker now living in the Midwest, harnessing the power of the internet to provide busy entrepreneurs with content and operations management solutions. 

Over the past decade, I've worked full-time in a variety of fields: public relations, program evaluation, higher education research, and the arts. In each role, word skills, strategic planning, and attention to detail were absolutely paramount. 

I hold a Bachelor of Arts in English from Tufts University and a Master of Public Affairs with concentrations in policy analysis & nonprofit management from Indiana University. 

Partner with me to improve your work products and business processes, and you can expect:

  • accuracy and precision
  • open communication
  • reliable turnaround
  • strong work ethic

Let's be teammates!

Services

Content Management

(Websites, blogs, courses, and podcasts)

  • Copyedit content
  • Proofread content
  • Manage editorial calendar
  • Topic research
  • Content repurposing
  • SEO optimization
  • Source and edit images
  • Social media graphics
  • Bot automations

Operations Solutions

  • Inbox management
  • Website maintenance
  • Analyze current systems
  • Implement and/or streamline protocols and systems
  • Evaluation and analytics reporting
  • Community management
  • Software: Dubsado, Trello, Asana, Basecamp, 17hats, Acuity, Calendly, etc.

Email Marketing

  • Schedule email campaigns
  • Design email templates
  • Email list segmentation
  • Scrub email lists
  • Track and report email campaign analytics
  • Set up autoresponders
  • Webinar set-up and support
  • Software: ExactTarget, WhatCounts, ConvertKit, Mailchimp, though I can adapt to any software you are using.

A custom quote can be provided depending on your needs. Monthly retainer packages also available.

Contact me!

11 + 8 =

Rebecca F. Houghton, LLC

Email: contact@rebeccafhoughton.com